Cosmopolitan Mexico appears to have not read much nofilter these past few months. They certainly were not reading the room. On Monday, the publication announced that Arielle Charnas—yes, the Arielle Charnas who fled to the Hamptons with COVID and then applied for a PPP loan—was their September cover star. 

Cosmopolitan Mexico’s Instagram caption refers to Charnas as “the influencer who got something positive out of such a difficult time,” according to a translation. They’re likely referring to the relaunch of Something Navy, Charnas’s clothing brand that was sold at Nordstrom before she decided to go solo. That relaunch was also littered with problems, writer Sophie Ross reported for us, including undisclosed return fees and her staff appearing to buy up most of the inventory before customers had a chance to purchase it. For E! News host and style blogger Lilliana Vazquez, the Cosmo cover was a bridge too far. 


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“With all due respect @cosmopolitanmx, for your cover you should have selected one of the many incredible #LATINX influencers who have built their brand and business DE NADA... and more importantly someone who stands up for and LUCHA por nuestra cultura,” Vazquez commented on the Instagram post. “Correct me if I’m wrong but what has @ariellecharnas done for our community? For our people? I’ll be waiting for your response. Meanwhile, this is a big NO from me.”

The host, who says Charnas later blocked her, also went live on Instagram to discuss her feelings, along with experts like Ross and Sherly Tavarez. 


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Other commenters were just as offended.

“As a Latin magazine, we want to see more women of color. I want to see an Afro Latina, an indigenous woman, a transgender woman, a plus size woman. The list goes on,” Danielle Alvarez, founder of The Bonita Project, commented. “But not someone who OBVIOUSLY flaunted her white privilege during the beginning of the pandemic. I can’t and will never idolize or support that type of influencer. STOP WHITE WASHING OUR PEOPLE.”

Others suggested better people to profile, like Latina influencer Desi Perkins.

Cosmo hasn’t officially apologized, but did acknowledge the backlash in the comments.

“We wholeheartedly thank you all for the comments you have written us,” a translation reads. “Without doubt, they mean a GREAT deal to us as we consider content that may interest you. It gives us pride to know we can count on you to speak up. Seriously, thank you."